Ministry Marketing Coach is about to start a series of articles on marketing secrets for nonprofits. A few things you will learn:
How to develop a marketing plan for your nonprofit
Get the inside scoop on nonprofit publicity tactics
Leverage the power of research on a tight budget
How to use marketing to get people to adopt new social [...]
Last night while visiting my local Barnes & Noble, which my wife and I enjoying doing often, I very much enjoyed eating a chocolate chuck cookie from Starbucks and read a lot of the book, Free Prize Inside: How to Make a Purple Cow by Seth Godin.
In his book, which is an easy read, [...]
The other day I discovered a book written about The Starbucks Experience. There are five principles that transformed the company that can be beneficial to any church or ministry. They are:
Principle 1: Make It Your Own
Principle 2: Everything Matters
Principle 3: Surprise and Delight
Principle 4: Embrace Resistance
Principle 5: Leave Your Mark
How would you apply [...]
In May 2006, The Wall Street Journal featured an article on churches that use MySpace to attract the younger generation to attend their church. The writer of the article highlighted my post about using Squidoo. Thanks to Andrew LaVallee for the mention.
Posted in Marketing on Dec 22nd, 2005
Ralph Wilson, who runs an excellent website and business about internet marketing is offering some “Christmas Marketing Goodies“to download for free. You can get them here, but only until December 31st.
Also, this month he has written a great article on doing keyword research. He highlights researching, selecting and optimizing your website with [...]
Posted in Marketing on Nov 14th, 2005
A new marketing book Pyro Marketing, by Greg Stielstra was recently released. It pinpoints on the use of word-of-mouth marketing. I highly recommend this book. It will help those who are doing ministry online and offline consider new ideas to promote their ministry to a wider audience. You can find out more about the book [...]
Posted in Marketing on Oct 29th, 2005
The music industry has been using “Street Teams” for some time now. Street teams are the use of volunteers to do grassroots marketing to promote a band or an album. Back in 1999 I volunteers to be part of the Caedmon’s Call Street Team to market their album “40 Acres”. I handed out cassette tapes [...]
Posted in Marketing on Oct 13th, 2005
I have just started researching companies and websites the help or give information about marketing for ministries. There is a lot out there about church marketing, but not a ton on ministry marketing. I was excited to learn that there is a one day conference being held in Texas in November about this. Check out [...]
Posted in Marketing on Oct 8th, 2005
$100 will get you entrance into GodBlogCon 05
The 1st God Blog convention October 13th-15th
There is still space available. It is going to be
good. Meals are included.
Posted in Marketing on Sep 2nd, 2005
I’ve seen free video and coffee given away at churches, but gas?
Read more here.
